- Ready for some more Thanksgiving science? Brad Walters of Cortical Hemming and Hawing asks what football can tell us about decision-making: Why you should always go for it on 4th and short.
- The Neurocritic reports a fascinating study of a woman who had epileptic seizures triggered by eating. Or, more specifically, eating strawberry syrup.
- And the award for lede of the week goes to Christian Jarrett of BPS Research Digest, who writes, “Announcing that neuroscience writer Jonah Lehrer had been listed as one of Salon’s sexiest men of 2010, psychologist and uber-blogger Vaughan Bell joked that an aftershave would soon follow. Vaughan was referring, of course, to the widespread tendency for marketeers to use beautiful people to promote products.” Using beauty as an advertising tool – does it always work?
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